Lenovo & VMware Sales Messaging Playbook and Call Guides
Helped develop sales messaging for key areas of opportunity included in full playbook and short actionable point solution call guides for sellers.
HPE + VMware Sales Enablement and Customer Assets
Helped develop sales messaging and approach strategy for strategic partnership playbook. Leveraged ideas in call center tools and customer collateral including a guided selling tool, call and email scripts, solution briefs, infographics, and customer decks.
Innovaccer Sales Tools
Developed the first company sales playbook around emerging opportunity areas in a complex solution category. Repackaged major ideas into short form sales play cards.
HPE Industries Playbook
Structured HPE's industry solutions portfolio into a digestible playbook for sellers. Key areas included VPD for manufacturing, medical imaging and EHR in healthcare, digital government and payments in financial services, and smart cities solutions for government. Equipped the sales team to consultatively position HPE's value during early conversations.
WestRock Cross-Sell Playbook
Facilitated best practice conversations with sellers from siloed business units to capture optimal cross-sells across a large company portfolio. Created an engaging and prescriptive playbook to drive behavior change.
Ericsson Indoor Playbook
Navigated complex telecom sales processes with multiple configuration options to craft a simplified playbook for selling indoor coverage solutions. Aligned sales teams across business units to coordinate messaging and uncover opportunities in Ericsson's portfolio of products.
Allscripts Value-Based Care Sales Tool Case Study
Allscripts wanted to better equip its sales team to succeed in today’s dynamic healthcare regulatory environment. Learn how our guided selling tool helped them spot and win more deals in today’s world of value-based care.
HPE Enterprise Playbook
Case StudyLearn how this technology giant equipped and motivated its enterprise sales teams to identify and pursue the right opportunities in key industries, horizontal IT solutions, and mission-critical application environments.
Symantec Keyword Cross-Sell Tool
Case StudySymantec wanted to increase sales effectiveness for ISO teams who often understood only one half of its portfolio and who were thus unable to respond to customer keywords outside of their expertise. They also wanted to enable teams to capture all possible opportunities through better cross-selling.